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Continuing Education

CCE 202
Strategic Communications

Total Units :
3.0
Course Outlines
Communication is consistently rated as one of the top skills required in the modern workplace. In addition to covering the basics of communication (writing, speaking, presenting, etc.), the course will explore the purpose and impact of strategic communication on organizational effectiveness and success. Topics will include the following: clarity of purpose (or mission); the need for self-awareness; the importance of influence over control; building rapport; the need to listen more and speak less; the importance of empathy; addressing equity, diversity and inclusion (EDI); the power of storytelling; giving voice to others; and leveraging technology without creating barriers. With knowledge and skill in these areas, students will have tools that will enable them to move beyond conventional management.

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