ESS 817
Business Storytelling

Course Outlines

The art of leadership and management includes the ability to ‘weave a tale' that engages, motivates, and inspires. Storytelling gives context and adds meaning; it helps strengthen the links between individual teams and bigger organizational goals. Effective managers need to learn how to connect in a more meaningful and intimate way with people to achieve buy-in and commitment. People tell business stories to communicate and connect with employees, customers, colleagues, partners, suppliers, and the media. Business stories differ from regular stories, in that you tell them with an objective, goal, or desired outcome in mind, rather than for entertainment.

No Classes Currently Open for Registration

Please check back when registration opens for the next term. Spring term registration opens mid-March and Fall/Winter term registration opens mid-July. Please refer to the Schedule tab for your program to review the planned academic year schedule.

Continuing Education

ESS 817
Business Storytelling

No Classes Currently Open for Registration

More Information

ESS 817Business Storytelling

No Classes Currently Open for Registration

More Information

ESS 817
Business Storytelling